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Posts From November, 2014

Penguin Refresh Rollout Details

Not to be confused with its furrier cousin Panda, Google’s latest Penguin algorithm update (3.0) began rolling out Oct. 17, 2014. Google’s own Pierre Far dubbed this particular version a “refresh.” This worldwide update continued its gradual rollout for weeks following the October “soft launch,” so while the biggest wave(s) have likely hit, there could […]

  • Nov 29

Link Building Basics Part II

In Link Building Basics Part I, we covered the basic of link building and its role in search engine marketing. After reading that first blog, you should have a general understanding of hyperlinks, anchor tags, referral locations, anchor text, and link tag closures. You should also know that link building is an integral part of […]

  • Nov 2